5 things to know before investing in real estate

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By Tamilore Adewuyi

You are thinking about investing in real estate. You're skeptical and wouldn't want to make terrible mistakes, so you found your way here. This is a great move.

You see, real estate is a lucrative investment. Financial strategists have recommended real estate investment as an approach to increase portfolio diversification and boost returns. Like every other investment option, it comes with high returns and risk. It is a good way of generating future income, putting your money to work today and expecting returns tomorrow. Good as this may sound, you cannot ignore the attendant risks. However, with the right knowledge, you can avoid or mitigate some of these risks. This is why we have compiled five things you should know before investing in real estate.

1. Carry out research on your desired location

This is the first and most crucial step to take, whether as a new or experienced investor. Carry out due diligence. It will enable you to make wise decisions on the property you wish to acquire. Thorough research on location will involve getting to know more about the desired location. Sometimes it would require walking on foot, driving around, and asking neighbors or people living around the vicinity.

2. Check your finances 

When you think of getting a property, also consider your finances. This gives you an idea of how much money to invest. As with all investments, do not plough in money you cannot lose. If you have a stable income, then you're good to go. Have a budget and stick to it, so you don't hamper your essential needs. This is a common mistake new investors make. Driven by the desire for extra income, they throw caution to the wind—they invest with borrow funds or funds meant for other essential needs. To them, they are taking a risk, but there is a difference between taking a risk and being foolhardy.

3. Avoid emotions

People who throw caution to the wind are controlled by their emotions. It's always advisable to avoid all forms of emotion when investing in real estate. Let your head take the driving seat, not your heart. Reserve the heart for emotional activities like love. Do not love the idea of a property that you fail to carry out your research or commit funds not meant for it. Investing in real estate is not about how you feel about a property or how it appeals to you, it is about making sound financial decisions.

4. Invest in cash flow

You must have heard that cash flow is king. It is said to be the net amount of cash and cash-equivalents being transferred into and out of a business. Hence as a beginner, you will need to buy a property with favorable cash flow to boost your portfolio.

5. Always diversify

Like they say, "don't put all your eggs in one basket." Cliché, but true. It is often advisable to spread your money across multiple properties. This allows you to mitigate risk and improve the potential for returns.


Making money from real estate is easy as long as you have the right information. This is why our Real Estate and Business Course is set to launch soon. Anticipate. Be the first to get it. It is an opportunity you do not want to miss.

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